Vuvuzela
Love it or loathe it, vuvuzela did make their mark at the World Cup in South Africa.
The organizers were adamant that the vuvuzelas would not be banned despite the fearsome din they made.
"Vuvuzelas are here to stay and will never be banned," Rich Mkhondo, a spokesman for the local World Cup organising committee was quoted as saying.
"People love the vuvuzelas around the world. Only a minority are against vuvuzelas. There has never been a consideration to ban vuvuzelas."
The plastic trumpets, which can produce about 200 decibels of noise, had been controversial since the Confederations Cup last year, a World Cup dress rehearsal, when several players complained they could not communicate through the din, which sounds like a herd of charging elephants.
FIFA President Sepp Blatter rejected calls for them to be banned, saying they are as typical of South African football as bongo drums or chants in other countries.
The vuvuzela industry is worth 50 million rand ($6.45 million) in South Africa and Europe, according to Cape Town-based Neil van Schalkwyk, who developed the vuvuzela seven years ago.
And they ensured an increase in the sale of earplugs.
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